One of the main problems of anybody building a site on the cheap is getting good, professional quality graphics without paying megabucks for things like Adobe Photoshop. The GIMP can help, but not everybody runs Linux yet :-(. To that end, try these websites: SpinWave, CoolText and the unfortunately-named FlamingText… the last two are actually web interfaces to the GIMP! Ah, may the wonders of open source never cease!